"Give a man a fish and you feed him for a day.
Teach a man to fish and you feed him for a lifetime."
Many companies offer social media as a side offering to their publicity efforts, not giving it the focus and effort it needs to be successful. Or others offer to take over your social media accounts for a set amount of time and then, when the contract is up, leave you wondering how to pick up where they left off. Essentially derailing everything you paid them to get started for you.
At Mixtus Media we offer you a lasting and stable solution: we teach you how to properly and effectively market your book through social media and content marketing. Social media and content marketing are the most powerful resources available to help you reach more readers, broaden your online platform, and ultimately sell more books. Publishers and publicity professionals will only do so much. What is in your control? Establishing and growing your online presence. And we want to show you how…
Services
VIRTUAL WORD OF MOUTH = SOCIAL MEDIA
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Shareable Content
Content is what sets you apart from others online. What you share, how you connect with others, and the information you provide, creates your unique fingerprint online. Social media isn't marketing…it's conversations and connections with real people. Yes, social media can be helpful in promotion, but that isn't what makes social media the powerhouse that it is today. We want to help you create unique and lasting content that will create conversations online, draw in a new and broad audience, and ultimately, help you sell more books. We will teach you how to do that using:
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Content Marketing
Content is king online. And content marketing is communicating with those you want to reach without "selling" to them. Content marketing is creating and sharing materials (whether that be written, video, audio, etc.) in order to draw in a new audience. It's an art, really. And it's something that is essential to tapping into the limitless opportunities for your writing career online.
- Content Strategy to create a strategic approach and plan for your unique voice
- Calendars to help you create consistency, which is key
- Newsletters to maintain communication with your customers
- Blog Content Strategy to draw a new audience and traffic to your website
- Social Media Strategy to provide the overall approach, plan, and distinct voice
Training
We want to help you not only better understand how social media works, but we want to teach you how to properly use social media to unleash its real power. Many authors add social media as an afterthought, a task completed on their to-do list. Some understand the power of social media but have no idea how to really use it. We want to empower and educate you, your staff, your company, your conference, or anyone who wants to take control of their online presence and see its full potential.
- Social Media Workshops
- Social Media Consulting
- Social Media Training
- Available for speaking engagements