10 Types of Content Authors Can Share On Instagram

A few weeks ago I wrapped up the latest round of calls with authors for our one-on-one coaching services, and one of the topics that we cover in the program is creating and sharing valuable content on social media. A question that continued to pop up was, “What kind of content do I share on Instagram?” 

Like most social media outlets, many authors are using Instagram just to promote or talk about their book. And let’s face it, your posts can get pretty boring if your pictures and conversations only focus on one thing. You don’t want readers to blow past your pictures in their feed or unfollow you - you want those images to catch their eye, read your caption, click on your profile and get to know you more. 

But how do you do that? Well, we are going to answer that today with 10 types of content that authors can share on Instagram. This will help you curate and create content that will activate conversations, grow your audience and give your feed a cohesive and polished look. 

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