One of our most popular blog posts from the past few years was called 50 Blog Topics for Fiction Writers. I had a conversation with a fiction writer who said, "I write fiction - why would I need a blog? What on earth would I write about?"
That conversation inspired the blog post. And from the response that we got, it was a question that many fiction writers were asking as well.
For years I've heard from publishers, agents, and authors that they didn't think blogs were necessary for fiction writers. I 100% disagree.
If you’re looking to increase engagement and visibility online, something you should strongly consider is to incorporate more video into your strategy. Video is the future - especially when it comes to social media.
Oftentimes when we think about video, thoughts of expensive equipment, lighting, editing, let alone having to step in front of the camera come to mind and we instantly dismiss it.
The great thing is that even incorporating a little movement or animation into a meme or photo is a simple and powerful way to add video to your social media strategy.
Better yet, it's easy to do and you can do it for FREE!
When a reader signs up for your newsletter, they are moving from a mere spectator to a participant - someone who is one step closer to buying your book.
The key to growing a solid and thriving newsletter is to approach the process from the viewpoint of your readers. This will give you more clarity in what to provide for your readers and it will make your newsletter so much more effective.
An important detail that’s often overlooked or slapped together at the last minute is the bio or about section on social media outlets. It’s one of those details that we put off because we simply don’t know what to say.
Your bio is one of the most important aspects of your social media platform. It’s your five-second opportunity to hook new readers and tell them why they should follow you.
Blogging is one of those tasks for an author that gets a bad rap. It's chalked up to something you have to do but don't really see the point.
Kind of like when you were a kid and your mom would tell you to do something and you'd say, "Butwhyyyyy?" And she'd respond with a "Because I said so!"
When it comes to blogging, the best reason comes in the answer to "why".
Most people just want to dive into writing, which is admirable. But when you jump into blogging without a structure in place you're going to be running around in circles and you won't see the results you're looking for.
Here are a few simple steps to help get you on the path to great long-lasting results on your blog:
The first time I tried to sit in front of a camera to do a quick two minute video it took well over an hour. It was a mess. I kept stumbling over my words, my mouth got dry, I was nervous and...uff...it just wasn't good.
So when Facebook announced Facebook Live I thought, "Oh isn't that nice....I won't be doing THAT anytime soon!" If I couldn't do a simple two minute video how could I do something LIVE??
I have a feeling many of you might relate to that statement. What if I screw up? What if no one shows up? What on earth do I talk about? What if I have a coughing fit?
There are a million "what if" hesitations that we toss out there. I know because I've been there and used every single one of them!
But here's the deal - Facebook Live is, hands down, one of the best ways that you can boost your engagement and visibility on Facebook. If your reach is struggling and you don't have a budget for Facebook ads, Facebook Live is the answer.
Are you flat out frustrated with social media? Are you not seeing results, activity, or conversations that you want and need to see growth and improved book sales?
I hear you and feel your pain. It’s frustrating when you put all that time, effort, and sometimes money into social media and see nothing happen. You understand the value and know that social media is an important and vital part of your overall online presence. But when you don’t see results from your efforts, you feel like simply giving up.
To help those of you who are facing this situation, I wanted to share some valuable information that you can apply today to see some significant changes in your social media.