When a reader signs up for your newsletter, they are moving from a mere spectator to a participant - someone who is one step closer to buying your book.
The key to growing a solid and thriving newsletter is to approach the process from the viewpoint of your readers. This will give you more clarity in what to provide for your readers and it will make your newsletter so much more effective.
An important detail that’s often overlooked or slapped together at the last minute is the bio or about section on social media outlets. It’s one of those details that we put off because we simply don’t know what to say.
Your bio is one of the most important aspects of your social media platform. It’s your five-second opportunity to hook new readers and tell them why they should follow you.