The Secret to Consistent Book Sales (PLUS a free worksheet!)
This week we are going to round out our three part series on how to create a powerful and effective book launch. We've covered the Attraction Phase, the Promotional Phase, and today we are going to tackle the Follow-Up Phase.
Whether you’re self published or traditionally published author, you have to make a plan to continually drive awareness that your book is out there. Today we are going to focus on how to do that. I’ll share some ideas, some direction, and even give you a free download that ties all three phases of a book launch together.
When it comes to getting ready for a book launch, it’s very easy to throw everything and the kitchen sink into your promotions. We get overly ambitious and want to do everything we can to get the word out about our book.
This causes two big problems:
We go crazy trying to do way too much that will do very little to help the sale of our book.
We spread ourselves too thin to do any of our promotions really well.
I’ve talked with so many authors who want to do a blog tour, do a special promotion with BookBub, get certified book reviews on Amazon, do giveaways on Goodreads, hold Q&A’s on influencer’s social media pages, do a Facebook event, and on and on…and on.
Here’s your "Calgon moment" for your book release: do less but do it well. In our free download this week I’m going to show you how to do just that.
I’m going to challenge you to focus on fewer but higher quality promotions during the Promotional Phase and then plan out additional promotions throughout the rest of the year, which falls into the Follow-Up Phase. This way you can make sure your book sees additional boosts in sales well after the release date.
In the free download below, I’ll walk you through how to do just that. So click the button to grab your copy!